Marketing Results

Department revenue, budget, and channel results in one place.

Dashboard Tasks

TEAM SALES TARGET

500M

Monthly team goal

ACTUAL SALES

400M

Current booked result

PO REMAINING

Purchase orders left to target

BUDGET REMAINING

154.3M

Available marketing budget

Team KPI

Department KPI Structure

Team sales revenue

Target

500M

Actual

400M

Ratio

80%

Weight

40%

Expense budget control

Target

200M

Actual

45.7M

Ratio

23%

Weight

20%

Task execution

Target

Actual

Ratio

Weight

15%

KPI	Target	Actual	Ratio	Weight
Team sales revenue	500M	400M	80%	40%
Expense budget control	200M	45.7M	23%	20%
Task execution	0	0	0%	15%

Manual KPI Inputs

Role KPI Outcomes

Confirm actual KPI outcomes here. Targets stay fixed from the target setup page, while actual values are entered and saved for scoring and payout.

Browser draft

Role selector

Digital Marketer

Workbook score 3/100Task execution 0/40Payout 5% / 1,095,000 VND

A. Online Revenue

0/50

Online Revenue

0/50

Target

124,605,000

Actual

B. Ads Execution & Traffic

0/20

ROAS / ROI

0/10

Target

2.50

Actual

Traffic

0/10

Target

30,000

Actual

C. Content Production

0/15

Content Output

0/5

Target

Actual

Followers / Subscribers

0/5

Target

0.05

Actual

Ad Content

0/5

Target

0.40

Actual

D. Video, Reports, Ad-hoc

3/15

Video Script & Creative

1/5

Target

Actual

Report

1/5

Target

Actual

Ad-hoc

1/5

Target

Actual

Digital Marketer

Workbook score 3/100Task execution 0/40Payout 5% / 1,095,000 VND

A. Online Revenue

0/50

Online Revenue

0/50

Target

124,605,000

Actual

B. Ads Execution & Traffic

0/20

ROAS / ROI

0/10

Target

2.50

Actual

Traffic

0/10

Target

30,000

Actual

C. Content Production

0/15

Content Output

0/5

Target

Actual

Followers / Subscribers

0/5

Target

0.05

Actual

Ad Content

0/5

Target

0.40

Actual

D. Video, Reports, Ad-hoc

3/15

Video Script & Creative

1/5

Target

Actual

Report

1/5

Target

Actual

Ad-hoc

1/5

Target

Actual

E-Com Operations

Workbook score 3/100Task execution 0/40Payout 5% / 1,095,000 VND

A. Online Revenue

0/50

Online Revenue

0/50

Target

124,605,000

Actual

B. Ads Execution & Traffic

0/20

ROAS / ROI

0/10

Target

2.50

Actual

Traffic

0/10

Target

30,000

Actual

C. Content Production

0/15

Content Output

0/5

Target

Actual

Followers / Subscribers

0/5

Target

0.05

Actual

Ad Content

0/5

Target

0.40

Actual

D. Video, Reports, Ad-hoc

3/15

Video Script & Creative

1/5

Target

Actual

Report

1/5

Target

Actual

Ad-hoc

1/5

Target

Actual

Graphic Designer

Workbook score 2/100Task execution 0/40Payout 5% / 520,000 VND

A. Graphic Design

0/45

Design Output

0/15

Target

0.95

Actual

Design Quality

0/15

Target

Actual

Practical Use

0/10

Target

Actual

On-time Delivery

0/5

Target

Actual

B. Media / Video

0/25

Video Output

0/10

Target

0.95

Actual

Video Quality

0/10

Target

0.90

Actual

View / Retention / CTR

0/5

Target

0.05

Actual

C. Digital Post - Social

0/10

Post Output

0/5

Target

Actual

Platform Fit

0/5

Target

0.05

Actual

D. Sales, Report, Ad-hoc

2/20

Online Channel GMV

0/10

Target

172,585,000

Actual

Report

1/5

Target

Actual

Ad-hoc

1/5

Target

Actual

Media Editor

Workbook score 2/100Task execution 0/40Payout 5% / 520,000 VND

A. Graphic Design

0/45

Design Output

0/15

Target

0.95

Actual

Design Quality

0/15

Target

Actual

Practical Use

0/10

Target

Actual

On-time Delivery

0/5

Target

Actual

B. Media / Video

0/25

Video Output

0/10

Target

0.95

Actual

Video Quality

0/10

Target

0.90

Actual

View / Retention / CTR

0/5

Target

0.05

Actual

C. Digital Post - Social

0/10

Post Output

0/5

Target

Actual

Platform Fit

0/5

Target

0.05

Actual

D. Sales, Report, Ad-hoc

2/20

Online Channel GMV

0/10

Target

172,585,000

Actual

Report

1/5

Target

Actual

Ad-hoc

1/5

Target

Actual

Results by Role

Role Summary Across The Department

Senior Manager

Support role

Estimated1

Actual1

Remaining0

Task footprint0

Execution score0/40

Payout base0 VND

Payout result0% / 0 VND

Sections0

Manual metrics0

Junior Executive

Support role

Estimated0

Actual0

Remaining0

Task footprint0

Execution score0/40

Payout base0 VND

Payout result0% / 0 VND

Sections0

Manual metrics0

Digital Marketer

Revenue role

3/100

Estimated1

Actual1

Remaining0

Task footprint0

Execution score0/40

Payout base21,900,000 VND

Payout result5% / 1,095,000 VND

Sections4

Manual metrics9

E-Com Operations

Revenue role

3/100

Estimated1

Actual1

Remaining0

Task footprint0

Execution score0/40

Payout base21,900,000 VND

Payout result5% / 1,095,000 VND

Sections4

Manual metrics9

Media Editor

Support role

2/100

Estimated1

Actual0

Remaining-1

Task footprint0

Execution score0/40

Payout base10,400,000 VND

Payout result5% / 520,000 VND

Sections4

Manual metrics12

Graphic Designer

Support role

2/100

Estimated1

Actual1

Remaining0

Task footprint0

Execution score0/40

Payout base10,400,000 VND

Payout result5% / 520,000 VND

Sections4

Manual metrics12